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Exponential Scale

The newsletter for ambitious Microteams. Learn how to multiply output with AI, sharpen your systems, and scale smarter. Short, tactical, and built for tiny teams aiming for massive impact.

Most Recent

Turn Customer Feedback Into Case Studies Automatically

Feb 3, 2026

Turn Customer Feedback Into Case Studies Automatically

You think: "That should be a case study."

The "Who, Not How" Shift

Feb 2, 2026

The "Who, Not How" Shift

Focusing on Leverage and Delegation

What Does Leverage Over Labor Mean?

Feb 1, 2026

What Does Leverage Over Labor Mean?

In today's age, it's easier than ever to work smarter, not harder

Low-Code/No-Code Platforms for Custom Automation

Jan 31, 2026

Low-Code/No-Code Platforms for Custom Automation

Resources to keep the data flowing

How WhatsApp went from 2 People to $19 Billion

Jan 30, 2026

How WhatsApp went from 2 People to $19 Billion

Cap Your Scope to Protect Your Stability

SEO Strategy for Bootstrapped Teams

Jan 29, 2026

SEO Strategy for Bootstrapped Teams

Organic Growth Without Agencies

Fix Problems in Public

Jan 28, 2026

Fix Problems in Public

Don't Just Post "Wins"

The Hub-and-Spoke Support Model

Jan 27, 2026

The Hub-and-Spoke Support Model

Build a Multi-Channel Support Hub With One System

The Exception Protocol

Jan 26, 2026

The Exception Protocol

Designing Clear Paths for When Things Go Wrong

Microteams are the Third Way

Jan 25, 2026

Microteams are the Third Way

Rejecting old playbooks to get new results

Systems Thinking Resources

Jan 24, 2026

Systems Thinking Resources

Books, Frameworks & Mapping Tools for Microteams

How a Biomedical Engineering Dropout Built a $40M+ business

Jan 23, 2026

How a Biomedical Engineering Dropout Built a $40M+ business

Markiplier (Mark Fischbach): From Gaming to Hollywood IP

Getting to the Truth

Jan 22, 2026

Getting to the Truth

Integration Architecture: One Source of Truth for Customer Data

Kill the "Hero" Culture

Jan 21, 2026

Kill the "Hero" Culture

If someone pulls an all-nighter, don't celebrate it

From Your Forms Into Your CRM

Jan 20, 2026

From Your Forms Into Your CRM

Get In the Flow

Outcome-Based Calendars

Jan 19, 2026

Outcome-Based Calendars

Renaming Your Meetings to Focus on Results

Compound Growth or Compound Regret

Jan 18, 2026

Compound Growth or Compound Regret

Growth Loops vs. One-Off Marketing

Bookkeeping & Receipt Management Tools for Microteams

Jan 17, 2026

Bookkeeping & Receipt Management Tools for Microteams

Manage your Money Before you run out of it. 30 Resources

Solo IP to Half-Billion Sales

Jan 16, 2026

Solo IP to Half-Billion Sales

The Story of Stardew Valley (ConcernedApe)

Replace Guesswork with Data

Jan 15, 2026

Replace Guesswork with Data

Real-Time Financial Dashboards

Make "No" Your Default

Jan 14, 2026

Make "No" Your Default

As You Grow, Opportunities Are Distractions in Disguise

The Output Question

Jan 13, 2026

The Output Question

Measuring Impact, Not Activity

Prioritization: A Guide for Founders Who Can’t Tell Their Emails from Urgent Tasks

Jan 12, 2026

Prioritization: A Guide for Founders Who Can’t Tell Their Emails from Urgent Tasks

How do you decide what gets done first?

Ambitious... But Lazy

Jan 11, 2026

Ambitious... But Lazy

Work hardly or hardly work

Email Marketing Tools, Templates & Sequence Builders

Jan 10, 2026

Email Marketing Tools, Templates & Sequence Builders

30 Resources for Microteams

Scalebrity Spotlight: Emma Chamberlain

Jan 9, 2026

Scalebrity Spotlight: Emma Chamberlain

Be yourself, build something you care about, and invite people along for the ride.

Email Drip Campaigns: Nurture Leads While You Sleep

Jan 8, 2026

Email Drip Campaigns: Nurture Leads While You Sleep

They're interested. Maybe even excited. And then... nothing.

Pre-Launch Chat: Talk to Customers Before You Have a Product

Jan 7, 2026

Pre-Launch Chat: Talk to Customers Before You Have a Product

Install a Live Chat on Your Landing Page Before You Have a Product

Automate Lead Scoring and CRM Updates

Jan 6, 2026

Automate Lead Scoring and CRM Updates

Your CRM works while you sleep

Data Entry Abolition: Automating Information Flow

Jan 5, 2026

Data Entry Abolition: Automating Information Flow

If you're copy-pasting, you're losing

The $0→$100K MRR Framework

Jan 4, 2026

The $0→$100K MRR Framework

Scaling from $10K to $100K? You can't just hustle harder. You need a system.

100% Free Tools for Microteams: 30 Alternatives That Cost Zero Forever

Jan 3, 2026

100% Free Tools for Microteams: 30 Alternatives That Cost Zero Forever

30 Resources That Won't Trap You

1440 Media: The $1M RPE Single-Channel Strategy

Jan 2, 2026

1440 Media: The $1M RPE Single-Channel Strategy

Do one thing. Do it exceptionally well. Ignore everything else.

It's a New Year: Time for a Win/Loss Analysis

Jan 1, 2026

It's a New Year: Time for a Win/Loss Analysis

Learn From Every Deal, Every Moment, Every Interaction. Iteration Wins.

Content Repurposing: Turning 1 Piece Into 10

Dec 31, 2025

Content Repurposing: Turning 1 Piece Into 10

Get out of the content treadmill.

Automate Post-Purchase Follow-Up Sequences

Dec 30, 2025

Automate Post-Purchase Follow-Up Sequences

You just closed a sale. Customer paid. Product delivered. Now what?

The Microteam Identity: Fixing Decades of Inefficiency

Dec 29, 2025

The Microteam Identity: Fixing Decades of Inefficiency

Finally, a team that actually ships

Hiring Without Hiring: The Microteam Growth Paradox

Dec 28, 2025

Hiring Without Hiring: The Microteam Growth Paradox

Growing without the headcount headache

Demand Generation Resources for Microteams

Dec 27, 2025

Demand Generation Resources for Microteams

30 Tools, Books & Frameworks You Need to Get that Pipeline Growing

Scalebrity Spotlight: Terraria (Re-Logic): Team Versatility Over Headcount

Dec 26, 2025

Scalebrity Spotlight: Terraria (Re-Logic): Team Versatility Over Headcount

Because founder life is hard enough already

Async Standup Protocol: Status Without Sync Meetings

Dec 25, 2025

Async Standup Protocol: Status Without Sync Meetings

Because 9 AM Zoom calls are where productivity goes to die

The "2-Week Lookback" Rule

Dec 24, 2025

The "2-Week Lookback" Rule

Who said you can never look back? Every two weeks, review the calendar

Use AI to Generate 30 Prospect Messages in 5 Minutes

Dec 23, 2025

Use AI to Generate 30 Prospect Messages in 5 Minutes

Go hard or go home. Unless you're already working out of your home.

Master Time: Defining & Defending Your Zone of Genius

Dec 22, 2025

Master Time: Defining & Defending Your Zone of Genius

Stop drowning in work. Start piloting your boat.

The 10 Money Skills all Microteams should Master

Dec 21, 2025

The 10 Money Skills all Microteams should Master

CAC? ACV? ARR? LTV? Are these Greek To You?

Resources for Video Generation for Microteam Founders

Dec 20, 2025

Resources for Video Generation for Microteam Founders

Video is no longer optional in this 3-second attention world

Scalebrity Spotlight: Mailchimp

Dec 19, 2025

Scalebrity Spotlight: Mailchimp

Completely bootstrapped until they were sold for $12B to Intuit. Lesson: Prioritize Revenue Per Employee (RPE)

Cash Flow: Avoid Surprises

Dec 18, 2025

Cash Flow: Avoid Surprises

Never ask: "Where did all the money go?"

Are your "Zombie Subscriptions" Taking Over?

Dec 17, 2025

Are your "Zombie Subscriptions" Taking Over?

Passive income, good. Passive expense, bad.

5 AI Workflows That Replace Your Assistant

Dec 16, 2025

5 AI Workflows That Replace Your Assistant

Well, the human kind. Let's keep the bots.

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